Everyone wants to make a great first impression. Outer packaging is the first thing a customer sees when they receive your product. No customer enjoys receiving a mutilated package that is barely held together by something that resembles dental floss. What's worse is that lousy packaging reflects poorly on your brand and your business. Whether you are shipping or storing, you need Tape and Taping Equipment that will get the job done.
All Tape Bites
Here is a quick lesson that ought to "stick" with you. All tape bites. It happens when tape is applied to corrugated because over time, the adhesive "flows" into the fibers of corrugated paper. This creates tape's "bite" or "stickiness." Matching the right adhesive with the proper backer at the proper width helps to keep your products safe while in transit. So let s take a look at tape size considerations as well as different tape materials and their best uses:
Most packaging tape comes with a standard width and in a variety of lengths. A tape s total thickness includes the plastic or paper backer as well as the adhesive. Thickness is measured in thousandths of an inch. For example, 1.6 mil is the same as .0016" and 3 mil is the same as .003". For comparison, a typical zip lock bag is .002" or 2 mil. Thinner tapes are recommended for most packages under 40 pounds, while thicker tapers are well-suited for packages exceeding 40 pounds.
Pressure-sensitive adhesive tape is a common, versatile choice that is designed to hold two surfaces together by applying light pressure without the need for water or heat. The sticky side is made from an adhesive material such as acrylic, silicone, or rubber that has been heat-treated onto a backing material like paper or plastic.
Common varieties include:
Water-activated, or gummed tape is another option for sealing corrugated surfaces. The rigidity of the kraft paper backer along with a water activated adhesive and reinforcing filaments make this tape exceptionally strong. This provides a durable nearly instant bond. Like pressure sensitive tape, gum tape can also be imprinted with a custom logo.
Box construction and strength are important but a box can't protect your product unless it's teamed with the proper tape. Well-packaged products are a great way to create a positive reflection on you, your brand and your business.